June 1, 2015
Farmers market quality beef jerky since 1989. Grandpa’s is made with premium meat and fresh local ingredients. Their unique flavors and artisan approach result in the best beef jerky you’ll ever taste.
In order to move our company forward, we needed to develop a logo and package concept to compete among the top brands in our industry. We were apprehensive and hesitant to let anyone develop a brand standard for our grandpa with whom we were so close. Every anxiety subsided quickly the moment we saw the first mockup.
Tonic took us from a local famers market product to a competing national brand on shelves across the country – They are the perfect creative partner for us and we couldn’t imagine continuing to do business without them.
Jacob Piercy, Owner